Hogan

Hogan Retail App

A new mobile in-store experience crafted for Hogan by Caffeina.

THE CHALLENGE

Hogan wanted to understand how to increase interaction inside their stores and how to supply more information about brands and collections to clients and personnel. Caffeina was chosen as a partner to follow the full life cycle of this innovative project: from strategic planning to operative creation.

  • Project Mobile App
  • What UI/UX Design, Mobile Development
  • Release November 2015

User Experience

A complete benchmark of international case studies and other mobile in-store app experiences let us individuate the state of the art in the sector.

Research for the app ensued after expert collaboration between Hogan and our UI/Ux Designers.

The app

What resulted was an app with an agile and functional interface, and a design that respects and enhances the image of the brand.

Visual and informational elements were treated with maximum attention and care for detail, the same attention and care for which Hogan is known for throughout the world.

A global project

The app has been released in all Hogan stores worldwide.

Caffeina has supplied support in managing the delivery of the app with iPad business installation.

TECHNOLOGY

MySQL /mʌɪ·ˈsiːkw(ə)l/

MySQL is an open source relational database management system (RDBMS) based on Structured Query Language (SQL). At Caffeina we use its fork MariaDB.

PHP /piː·eɪtʃ·piː/

PHP is a widely-used open source general-purpose scripting language that is especially suited for web development and can be embedded into HTML.

NginX /en·dʒɪn.eks·ɛks/

NginX [engine x] is an HTTP and reverse proxy server, a mail proxy server, and a generic TCP/UDP proxy server.

Trimethyl tree-meth-ee-l

Trimethyl is an extension toolchain for Appcelerator Titanium's Alloy.

It's our open-source project.

 

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